Are you trying to figure out how to market your staging company to real estate agents? Then you need to read this article.
When staging a property to sell, a real estate agent will arrange for you to work with a home stager. One of the main benefits of having a home stager is that a well-staged home will sell faster, which means more business for your staging company.
However, not every real estate agent knows about the benefits of working with a home stager. As a result, you have to work diligently to market your staging company to real estate agents.
Be sure to read these tips to learn how to market your staging company. Let’s begin!
Emphasize Your Experience
Make sure to highlight the number of years you have been staging homes, showcase any certifications you may have, and discuss any successes you had with past staging projects.
Leverage your network, past clients, and contacts to highlight your professionalism, dedication to the craft, and skillful execution. Before meeting with a potential real estate agent, research their style and experience, so that you can further tailor your pitch to their needs.
Having a portfolio of your past staging services will help them to imagine what their future listings could look like. Connecting with real estate agents through quality and experienced work will help you to gain some validation and interest.
Offer Unique Benefits
For example, highlighting a cost-effective solution that focuses on returns while also providing customized services to fit each home and value-added benefits such as securing complimentary professional photos.
Showing the real estate agents that you understand the needs of their clients, can work with any budget and are available even on short notice will be very valuable to them. Remember, this is necessary for their success and business goals.
Through these features, they will trust your company, knowing they can provide their clients with a successful yet affordable option that will truly give their clients an advantage in the market.
Leverage Online Tools
As a staging company, you can offer them the perfect solution to promote their listings in the best light. Leveraging online tools is a great way to market your staging services to real estate agents.
Check the real estate agent mailing lists and use email marketing for your staging services. You can also use social media channels to reach a wider network.
Market Your Staging Company Today
By focusing on how you can help real estate agents and their businesses, you can effectively market your staging company. Make sure you maintain a rapport and approach them for their opinion on your services, so you know what needs to be tweaked.
Try to create collaborative relationships that will help both you and your clients succeed. Reach out today and see how they can help your business grow!
Found this helpful? Read the rest of our blog and learn more!